F KOL Insights – Our approach to privacy

Our Approach To Privacy

We've been around for over a decade and work with 1000s of Health Care Professionals every year.

Our continuing presence is a testament to our core beliefs from our inception:

  1. Complete transparency in everything we do
  2. Assured confidentiality with the people we work with
  3. Genuine trust in the community we engage with

As part of our continuous aim for compliance and privacy excellence, we offer the following observations:

  • We work closely with some of the world’s most established data privacy lawyers to ensure we’re compliant in every aspect of our work
  • We have an internal data privacy committee which is led by our senior management team
  • We keep fully up-to-date with data privacy and other regulatory requirements in all countries where we engage clients or


  • All new and existing employees are trained on GDPR, local data privacy protocols, and data handling best practices
  • We always work in close collaboration with our client’s global and local privacy teams – everyone has a different interpretation of the letter of the law
  • We continuously review and update all our data privacy policies, adapting and improving them as the privacy landscape continues to evolve
  • VMLY&R is signed up to, certified with and follows BHBIA and EphMRA codes of conduct. We also follow the MRS code of conduct
Because all we do is work with Thought Leaders, Medical


, and Health Care Professionals every single day, data privacy and all the above is built into our DNA. We cannot exist or be as successful as we are through any other way.

If you’d like to contact us regarding data privacy, please email us on dataprivacy.ki-ds@vmlyr.com and we'd love to chat.